Zynga, the social gaming company, has grown increasingly desperate to win back fans after suffering a $18 billion loss in value over the past 2 years.
Zynga executives don’t seem to understand the way public trends work, and expressed what seemed to be genuine shock when people didn’t want to grow virtual crops for the rest of their lives.
Zynga’s vision was one from a simpler time.
“We saw people bequeathing FarmVille lands to their children when they died, and playing Words with Friends to stave off Alzheimers” they said regrettably in a press release stained with tears and Ben & Jerry’s ice cream.
|OMG plowing my fields LOL, so much fun!|
“Draw Something? We really thought that one was for life, it hurt when the public lost interest, who does that? They toyed with our emotions and it just wasn’t fair.”
When asked about their ever-dwindling number of users, PR reps said “Oh, yeah, we have tons of new users, and they love us and they actually know how to commit. One day you’ll be sorry you let all your crops die, we’ll show you!”